A lot of modern mobile games are supported by mobile advertising (either exclusively or in addition to in-app purchases). But there are a lot of ad networks out there, and in some cases the the fill rates and monetization on a per user/per impression basis is quite disappointing. In this interview, Mike from the Moai team questions Ryan Morel (of PlacePlay) about the state of the mobile advertising space and innovations in the market.

 

 

- Mike.