Why retailers think iBeacons as the best tool for making imp

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Why retailers think iBeacons as the best tool for making imp

Postby Susandaigle23 » Wed Dec 20, 2017 4:34 am

Apple’s concept of iBeacon completely transformed the way retail stores perceive the several uses of modern-day technology for profit generations. According to several marketing experts, the impulsive purchase decision is the only one of a kind decision that many customers are most likely to take in ad-hoc shopping environments. According to many industry experts, iBeacon is a more technologically advanced form of impulsive buying where customers instantly take purchase decision in the presence of several vital factors.

Most of the recent market insights and stats reports have clearly identified iBeacon as one of the most dominating and useful tools for the majority of retail stores in the United States. According to most of the retail stores that support iBeacon have reported a considerable increase in terms of making impulsive sales that contribute to the objective of generating increased revenues compared to the past. In addition to that, it has been also found that the majority of U.S. retail stores have adopted iBeacon and it will continue trending in the future.

Reference 1: https://en.wikipedia.org/wiki/IBeacon
Reference 2: https://developer.apple.com/ibeacon/
Reference 3: https://www.ingic.com/california/iphone ... velopment/
Reference 4: http://developer.estimote.com/ibeacon/
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