So I have been researching the best way to monetize an app/game, and I have been polling some forum members.
Which in-game-ad system do you recommend for monetizing your app?
We use chartboost and nothing else now - it supports iOS, Android AND kindle.
Vungle and Playhaven rate well, skyrocket is cool because it has adapters for all different providers, so you can have one interface for multiple ad networks but apple just bought out Burstly so that's questionable
edit: http://www.macnn.com/articles/14/03/14/ ... .into.iad/
There is no best option when comes to advertising ) For example I'm making more money on Razy Raccoon from providers that performed really bad on Mahjong Skies.
I prefer ChartBoost for iOS (seems like it performs the best on that platform). iAds is disappointing for a lot of people but there are others that like it. I personally never used it because they need additional paperwork that I see little point preparing given the fact that it's not the best ad network. Other than that I use AdMob (from Google), RevMob, AppFlood and HeyZap but they all perform poorly compared to ChartBoost. Maybe AdMob is okay but the rest are crap.
Google Play is another topic, I use exit ads that are provided from StartApp. They perform really well. Problem is they may get banned after the recent policy changes so be careful with that. Other providers I use are the same that I mentioned for iOS. I also tried Playhaven but it performs really bad.
My favourite is Vungle for both platforms but you can't just play video ads between levels/death all the time because it makes the user angry and your rating will slowly go down. The best way is to give the user the ability to choose if/when to watch a video ad and receive small award for it. AdColony is a good fallback if Vungle runs out of ads and the user wants to watch more.
This is by far my experience with ads. I'm yet to try banner ads and "more games" buttons (called app walls). I only use video ads and interstitials. If you choose to use any of the mentioned providers to show interstitials or video ads you can always ping me and I'll share my code. I'll be happy if someone can modify my modules and integrate them with the recent changes as I really don't have the time.